Journal of Kyle Gawley

The iPhone as an Extension of Self

The iPhone is an object most of us are all familiar with, whether we own one or not. Since its release only four years ago it has generated boundless media attention and initiated endless conversations and debates.

Although it’s certainly not the first mobile phone on the market, it has revolutionised the industry and the way in which we consume technology. Never before was it so commonplace for consumers to camp outside a retail store for several days in the hope of being one of the first people to obtain the latest piece of technology at it’s very moment of release.

The iPhone is more than just a phone though, in fact it has never been marketed as a phone at all; the call functionality is given no more prominence than any other application. The iPhone has become a tool for extending our physical and intellectual capabilities as well as an object of self expression.

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Bear CSS

Bear CSS

I recently launched a handy little time saving tool for web designers called Bear CSS. Simply upload your HTML file, and have a stylesheet template automatically generated for you containing all the HTML elements you’ve used, including classes and ID’s.

The site was designed in collaboration with Jordan Henderson, who kindly created the bear character and branding.

http://www.bearcss.com

Overcoming Design Perfectionism

Design perfectionism can be a crippling characteristic that drives many designers insane; and in extreme cases ensures that projects never see the light of day.

The tendency to agonise over every detail, ensuring that a design is pixel perfect in every browser, on every device, at every resolution. That it will perfectly suit every user and meet their every requirement.

This process can result in a never ending spiral of frustration, striving to reach the point when a design can be labelled as ‘done’ and released for the world to marvel at.

It’s completely understandable, we pride ourselves on our work and want to show the world just how talented we are by producing beautiful, outstanding pieces of work.

In some cases however, being so overly self-crtical and striving for constant perfection can paralyse a project. It is important to realise that a design is NEVER done.

Design is an ongoing process, that requires constant attention and iteration.

It is simply impossible to preempt every scenario in which someone will use a site, and even more so to anticipate every user requirement pre-launch.

Once we let go of the idea of perfection, we can begin to ship products; putting them out there in the real world, for real users to begin interacting with.

It’s OK if it doesn’t look the same in every browser, it’s OK if your sidebar padding is a few pixels off and it’s OK if something breaks – it was guaranteed to happen anyway.

It is much more beneficial to have something out there, with real users than to have a project stagnate on your desktop while you painfully cycle through numerous changes in the unachievable quest for perfection.

Real users will provide valuable feedback which you can use to constantly iterate and improve the design. Without them, you are only designing for yourself. Even if you create the perfect product in your eyes, unless you have a base of happy users, then it is pointless.

This doesn’t suggest that you release sub-standard products or you don’t pay attention to the details, the aim is to highlight the importance of shipping, and to realise that you will never reach the holy grail of design perfection.

It simply doesn’t exist. Just get the project out there, it’s fine to tweak, iterate and improve as you go along.

Journal 2.0

After a few iterations and much battling with the perfectionist within me, I’ve finally put version 2.0 of the site online.

I’ve made the decision to exclude previous posts from the redesign – most of which were from my final year of studying Interactive Multimedia Design. The new design is fully responsive, and unfortunately – the content in the previous blog posts haven’t transferred to the new design very well.

I will, however keep all the previous work archived at its original home: http://blog.kylegawley.co.uk

Envisioning Emerging Technology

Michell Zappa has put together this wonderful infographic demonstrating where technology is headed within the next 30 years.

Envision Emerging Technology

Here’s hoping I’ll be wealthy enough to enjoy a trip on the space elevator in 2036.

Virtual Barber Shop

This short video demonstrates the incredible immersive experience of 3D binaural audio. Use headphones and close your eyes to experience the full effect.

It’s surprising this technology hasn’t become more widespread, it offers a very real and personal experience that for instance, could add a whole new realm to the cinema experience.

Perhaps it will become more commonplace with the development of virtual and augmented reality.

Emotional Design in Customer Service

As part of my research into emotional design, I wish to illustrate an example of exceptional customer service and investigate the key principles involved in creating a service that can spark such strong loyality and emotion in customers.

The article focuses on local hosting company, Big Wet Fish, based in Belfast, Northern Ireland – which has been operating since 2002.

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Rapid Application Prototyping

One of the principle ideas behind 37 Signals’ book ‘Getting Real‘, is the production of real software in favour of excessive planning, wireframes and Photoshop mockups which are arguably a waste of time.

I’m currently employing this idea in an application I’m developing with David Turner and Chris Murphy. For this we have adopted an agile development approach, employing a number of key ideas learned from the 37 Signals book.

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The Aesthetic-Usability Effect

“Using a Apple Mac will make you a better designer” - this was a common joke I used to hear in the studio where I once worked. At the time I didn’t think much of this other than it being a humorous remark, although after reading Don Norman’s book “Emotional Design” I started to uncover some truth in the comment.

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Challenging Your Competitors

I’ve just finished reading the excellent ‘Rework’ by 37 Signals; a book aimed at challenging the traditional working process of many companies in favour of creating a more productive, creative and efficient way of working.

While I found myself nodding along in agreement to many of the points raised in the book, there was one section that I found difficult to accept as being good advice. This was the topic of ‘picking a fight with a competitor’.

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